Brand identity

Beyond Colombo

A Sri Lanka travel platform for techies and curious travellers — colourful, welcoming, connected and built to help visitors experience more of the island.

Beyond Colombo brand logo

Come for the Tech. Discover Sri Lanka.

The logo and visual identity connect Sri Lanka’s tropical landscape, coast, landmarks, travel and technology. The brand is intentionally broader than any single conference or technology platform.

Audience language

Use “Techies” — then be inclusive.

Rather than “MVP” or a narrow ecosystem label, the site speaks to techies and then explicitly welcomes developers, architects, admins, designers, founders, creators, students, innovators, digital nomads, community builders and conference visitors.

Recommended public descriptor: “A Sri Lanka travel platform for techies, communities and curious travellers.”
Colour system

Bright island energy + trustworthy technology

Ocean Blue
#003B8E
Cyan
#00B8E6
Tropical Teal
#00C6AB
Sunset Orange
#FFA11B
Coral Pink
#FF4D7D
Royal Purple
#7B3FE4
Lush Green
#2EAD3F
Warm Sand
#F6E3B4